App-up Your Business

In this world of technology that we live in, it’s hard to even think about an aspect of our lives that doesn’t include technology, including our work lives. Whether you’ve been a sales assistant, a store manager or a CEO, you will use some sort of tech on a daily basis. You could be the most old-fashioned shop out there, but to make it in today’s world, you really do have to use technology. It can also make your life a hell of a lot easier for you when running a business.

When thinking about applying new software or using new apps, you might want to think about the technology you’re applying it to. Is it time to upgrade your computers or phones? Do you need a new model or just to freshen it up a bit?

As the wired generation is now the new wave of employable people, technology is so easy to apply. Millennials have grown up with the world at their fingertips and can learn to navigate new technology in moments. Each new development is made to make life easier, so why wouldn’t you use it in your workplace to make everyone’s lives there easier too.


Many people use some form of the Google enterprise – Gmail, Google Calendar or Google Finance. Whichever singular tool you use, there is a whole host of others that interconnect with it. Utilizing G Suite for your office is a great way of sharing and monitoring everyone’s work. You can access this app from any device and really use it to boost your business management.


When you run multiple projects at the same time, it can be incredibly hard to keep on top everything. Using a project management app can help you and others to keep everything under control and linked together. Apps like Dapulse allow you to keep track of where each project is at, and how much progress has been made.


As you are undoubtedly aware, managing a business comes with a whole host of things to take note of. And ideas usually spring out at you at the most inconvenient times and not while you’re sitting at your desk. And inspiration can strike from anywhere, you might see something online that might come in useful at a later date. At those times you need an app where you can write it all down in a cohesive way. Evernote allows you to do that as well as share ideas with other people, and to even save inspiration or information from the internet.


Unless you live under a rock, you’ll have some sort of personal social media. And will be very aware that social media is the biggest part of modern-day marketing. You will also know that you can spend so much time on one platform, let alone on multiple sites. Even though most social media platforms allow you to post on more than one at once, it can get a bit much. Buffer can help you manage all the different platforms in regards to posting and managing content.


Building a website doesn’t have to be as complicated as typing out codes for days at a time. There are plenty of great drag and drop, do it yourself website platforms available for free online. You might want to upgrade from the free option so that you can own your domain name rather than having your host sites’ name in your URL. On sites like Wix and WordPress, you have the option to upgrade to different levels and buy your own domain. If you choose to do it yourself, then you need to spend time looking into how it works. There will be plenty of online tutorials available to you, so do the research. The more you know, the better it will look.


Apps are everywhere, so why not have one for yourself? Building your own app can be as simple or as complex as you want it to be, but remember to keep it relevant. Building an app when you don’t have a clear idea of what you want to do is a waste of time and money. Look at apps currently on the market from competitor companies, what area aren’t they exploiting? Apps are a great way to build your brand. They are easily accessible and encourage customer return. Apps are in every sector of business these days, and you just have to figure out how best it would suit your company.


When looking to hire new employees, do you really want to be sifting through piles of applications? Rather than advertising for a role, why not use sites like Linkedin. Profiles are uploaded, information attached and interests linked. You can see who is looking for a job, if they have the experience you want and if they seem like a good fit for your company – without them contacting you at all.


When working out shifts and managing everyone’s holiday requests you can get a bit muddled. And when any changes have to be made, updating everyone can get lost on a group chat. Using apps like Sling will help you to manage it all. You can create rotas on the go, connect with your employees through the app, and everyone can submit their requests whenever they want.


When it comes to your marketing campaigns, there are some parts that are more time consuming than others. Like email blasts – writing and coding them can be lengthy and annoyingly precise. You can always delegate the work, but using software like Campaign Monitor can help you, or them, to get the work done quicker and even collaborate with others who are involved in marketing.


Invoicing might not be too time-consuming, but they can be monotonous and boring to keep track of. Generating and sending invoices can be done through – you guessed it – an app. You can set up automatic invoices, notifications, and reminders through apps like KashFlow, and invoice on the go.


An online HR service can save all of your employees a lot of time. By having everyone connected through an app like BambooHR, requests, training, and targets can all be tracked by you remotely. This is an ideal for a smaller business where you don’t have an HR manager, but can also be used in conjunction with an HR manager in a larger company, so that they can manage and track anything put through the app.


Keeping in contact with your employees about schedules or through HR is all well and good, but there are more things you may need to communicate about, like Christmas parties, updates, and recognition within your team. Facebook messenger has long been the app of choice, but with the majority of Facebook profiles have been around since users’ early teenage life, it might not be something you want to be connected with as an employer. Try something like Whatsapp to keep that bit of distance between employer and employee.


Designing anything for your business doesn’t have to be as complicated as you think. With photography, you can use apps to photoshop images to create a professional looking image in no time. You can also use design tools to create logo and graphics online.

App-up Your Business 3
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