It’s a safe bet that many college football fans probably drink while watching games and don’t give too much thought about players’ uniforms and jerseys. Most of them would probably be surprised to learn that apparel and equipment represent a multimillion-dollar business. About $742,000—that’s the median per-school spending on equipment, uniforms and supplies for male athletes at NCAA Division 1 Football Bowl Subdivision (FBS) schools in 2012. The top-selling schools for college-licensed merchandise, such as football jerseys, include the University of Texas, the University of Alabama, the University of Notre Dame, the University of Michigan and the University of Kentucky.
You’ll probably be shocked to learn that it costs $2,371 to outfit just one player on Indiana University’s football team. The cost of helmets, shoulder pads, face masks, jerseys, game pants, shoes, knee braces and much more can pile on quickly! To store all this apparel and equipment, the University of Oklahoma has a 6,500 sq. ft. football equipment room. Pretty crazy when you consider that the average square footage of a new house in America is 2,200 sq. ft.
One of the fattest footwear and apparel sponsorship deals in college sports is between the University of Michigan and Adidas, and it’s estimated value is $80 million. To learn more about all this, check out the infographic below!