The Characteristics of Great Infographics [Infographic]

Infographics are all over the Interwebz these days. They are visual representations of information, which actually makes it fun and entertaining to learn about a topic without having to read large blocks of text. While you may think they are new, infographics are actually as old as your granny’s panties. Examples of infographics include weather and geological maps, anatomical diagrams, cave paintings and Egyptian hieroglyphics. Infographics are very eye catching and shareable, but lately they’ve started to get a bad rap due to low quality and overuse.

So, what makes an infographic exceptional and outstanding? For starters, it should feature reliable and compelling data that delivers a narrative centered on new information and a fresh perspective. Great infographics have a quickly understood primary message. Any credible infographic designer should be able to stand behind his or her data. Great infographics are never just thrown quickly together, which might create redundancy.

The best infographics have clean designs and are easily scannable. Great visualization displays a complex set of ideas—aesthetically and clearly. No design will appeal to everyone on the same level—unless you add kittens, of course.

What characteristics should an infographic have for you to share it? Please share in the comments! To learn more about outstanding infographics, check out the infographic below.

Anatomy of a Great Infographic
Image source:

The Characteristics of Great Infographics [Infographic] 2
Brian Wallace is the Founder and President of NowSourcing, an industry leading infographic design agency , based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, hosts the Next Action Podcast, and has been named a Google Small Business Advisor for 2016-2018. Follow Brian Wallace on LinkedIn as well as Twitter.

More from author

Leave a Reply!

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Related posts



Latest posts

Hip Hop Public Health Releases Behind the Mask

Building upon the momentum and public engagement generated by 20 Seconds or More and 20 Segundos o Más, the high-impact music video PSAs that have...

Why Bigger Is Better When It Comes to Your TV

From vast streaming services to cinematic video games, there’s never been more incredible content waiting at our fingertips – and there’s never been more...

Improvement Tips for Your Self-Care Routine

What is self-care, really? It’s a term that’s been thrown around a lot in recent years, but maybe you’re not entirely sure...

Want to stay up to date with the latest news?

We would love to hear from you! Please fill in your details and we will stay in touch. It's that simple!