The Perfect Data Storm [Infographic]

Today, a mind-boggling number of people are using visually heavy social content such as photos and videos. No big deal, right? Well, all of this data usage is merging into a tempest that threatens to capsize our current mobile broadband networks. What does this mean for you? It means likely network slow-downs and higher subscription costs. The catalysts are a rise in mobile-device ownership and an increase in data usage as more people play games and movies on smartphones and tablets.

The type of content we consume on mobile is getting meatier and more diverse. It includes e-books, soundtracks, Android games, and movies. Between 2012 and 2017, mobile video data will increase 16-fold, accounting for two-thirds of the world’s mobile data traffic. In the past five years, data traffic on AT&T’s network grew by 25,000 percent!

So, how can we weather this data storm? We’ll likely need more small cells and more spectrum. To learn more about tech’s answer to big problems, check out


Brian Wallace is the Founder and President of NowSourcing, an industry leading infographic design agency , based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, hosts the Next Action Podcast, and has been named a Google Small Business Advisor for 2016-2018. Follow Brian Wallace on LinkedIn as well as Twitter.

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