Procter & Gamble, through their Vicks DayQuil and NyQuil brands, has kicked off its “Search for the Most Dedicated NFL Fan” – a new Facebook contest that will reward the NFL's most dedicated football fan with two tickets to Super Bowl XLV.
What does it mean to be Vicks' dedicated fans? Vicks is searching for a fan that doesn't miss a moment of the NFL season, despite long distances, no tickets, rain, sleet or snow, cold, cough or flu. A fan that cheers for their team, no matter what – that's a dedicated fan!
Vicks has partnered with New Orleans Saints Quarterback Drew Brees to help get the word out about the contest.
“I've learned that in the NFL there no sick days for players or true football fans,” says Drew Brees. “Since fans are such an important part of the game, I'm excited to help Vicks reward those who don't miss a moment of the season with the Search for the Most Dedicated NFL Fan contest.”
Voting for the “Most Dedicated NFL Fan” is pretty straight forward. Simply visit Facebook.com/NyQuil and choose the finalist they feel is most deserving of the two Super Bowl tickets and embodies the spirit of the most dedicated fan.
On December 16, 32 fan finalists, one from each NFL team, will be selected – finalists will all receive a $100 gift certificate to NFLshop.com and Vicks products. Also beginning December 16, fans can vote for which finalist they think should win an all-expense paid trip for two to Super Bowl XLV in Dallas. The grand-prize winner of “Vicks NyQuil/DayQuil Search for the Most Dedicated NFL Fan” contest will be announced on January 13.
“Vicks is looking forward to working with the NFL and recognizing fans who are as dedicated to the game of football as we are to providing cold and flu symptom relief products that help keep players and fans in the game,” says Andy Cipra, Vicks brand manager. “Vicks DayQuil and Vicks NyQuil help to relieve cold and flu symptoms, so even if someone isn't feeling well, they can still live their life.”
See Facebook.com/NyQuil for a full list of rules and regulations.
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