You gotta love Amber Mac (@ambermac). She's written a book that all of us on the interweb can relate to – we all use social media tools, be they Facebook, Twitter, MySpace, etc. but are we using these tools and getting the most positive results?
Amber's book Power Friending: Demystifying Social Media to Grow Your Business is a must read to help you get the best out of your social media campaigns and you can get a copy on Amazon here.
Recently, the guys over at LabRats.tv had Amber as a special guest on their videocast and she went through the top tips for using social media tools for individuals and businesses alike.
Amber's Top Tips
- Act Authentically
- Be Consistent
- Plan Ahead
- Create A Social Media Policy
- Embrace Criticism
- Listen Well
For more – get the book !!
Side note – to get more from Amber, check her out on Leo Laporte's TWIT Network every Tuesday at 1:30pm PST on the Net@Night Show. To keep up with the LabRats team, check 'em out on the Canadian-based Buterscotch Network here.