In an effort to sweeten the deal even more Comcast, as of yesterday, has said it would increase local and children’s programming and offer rivals access to NBC television stations on fair terms.
The commitments “were designed to show our good faith,” in anticipating concerns “we knew would be present,” said Executive Vice President David Cohen in an interview in Bloomberg’s Washington office. The list “was not our last and best offer as to what we’re prepared to do to get the transaction done,” Cohen said.
Comcast and General Electric “are very confident that the deal gets approved,” he said.
At the end of the day and should all the stars align perfectly Comcast will merge cable channels worth $7.25 billion with the NBC Universal assets, valued at $30 billion, the companies said yesterday. Comcast will also pay GE $6.5 billion in cash. The cable operator will own 51 percent of the new entity.
Comcast Chief Executive Officer Brian Roberts is likely to testify before Congress as the deal undergoes scrutiny in Washington, Cohen said. It is to be vetted by the Federal Communications Commission and either the Justice Department or the Federal Trade Commission. [via]
Anyone got any concerns about this probable merger? Are you Comcast subscribers?
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