I ask you, why would someone even do this?

If you haven’t heard, the leading private television broadcaster in Germany, RTL, wanted to test out a theory – that theory was, just how easy it was to create a rumor that Michael Jackson was still alive.

So what’d they do? Make a video, pretending to show MJ jumping out the back ofa a coronor’s van.

In my mind this is one of the most ignorant stunts imaginable. In a lame attempt to justify their actions RTL released a press release prior to shooting the video expressing, “…It was made to show how easy it is to spread rumors online. We sent out a press release before we did the video to alert everyone that it was fake, but once posted it spread really fast.”

Not cool !

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James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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