The Seattle-based company Experience Hendrix, which controls the rock icon’s musical legacy, is providing Hendrix’s music and likeness for the latest “Guitar Hero” video game, Aaron Grant, a spokesman for publisher and developer Activision and Red Octane, told The Associated Press on Thursday.

It’s the first time Hendrix’s likeness will be showcased in the game.

An avatar of Hendrix as well as the song “The Wind Cries Mary” and a live version of “Purple Haze,” which was recorded in 1969 at the San Diego Sports Arena, will be included on “Guitar Hero World Tour” — the fourth edition of the popular game franchise scheduled for release Oct. 27. “World Tour” will be the first “Guitar Hero” to feature playable drums and a microphone.

[via CNN]

James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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