Becoming An Infopreneur [Infographic]

Generally speaking, knowledge isn’t hard to come by. Wisdom, however, is a different story. For many of us, our formal education can only take us so far; developing expertise  is where the real results come from. An infoprenuer, a term coined in the 1980s by H Skip Weitzen describes a person who turns their own knowledge into a source of income.

Knowledge commerce is essentially selling you expertise to those who want to learn and who are willing to pay for it. Topics can range from practical skills like computer programming to softer skills like interpersonal communication and even life coaching. Whatever it is you think you have to offer, the fact of the matter is that people want your skills!

For many infoprenuers, it is their own interests that spur them into sharing with others. A passionate teacher is often an effective teacher making infoprenuership a high-energy and rewarding field. Ready to share your own knowledge with others? Take a look at this infographic from Kajabi for more on how to commodify your passions, how to find your audience, and the impacts even individual infopreneuers can have on the professional landscape.


Brian Wallace is the Founder and President of NowSourcing, an industry leading infographic design agency , based in Louisville, KY and Cincinnati, OH which works with companies that range from startups to Fortune 500s. Brian also runs #LinkedInLocal events nationwide, hosts the Next Action Podcast, and has been named a Google Small Business Advisor for 2016-2018. Follow Brian Wallace on LinkedIn as well as Twitter.

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