In business, branding is all important, which is why it’s essential that a company’s website, advertising materials, and social media profiles should all complement each other and the wider corporate branding. Celebrities have understood the importance of branding ever since Charlie Chaplin pulled on his bowler hat and reached for a cane, but one of the most important branding additions in today’s celebrity world is a cute dog. These A-listers know that having the right dog reinforces their image and grows their brand.

Jessica Alba And Bowie

Jessica Alba shot to fame as a teenage actress in the hit television series ‘Dark Angel’ before finding big screen success with movies including Sin City and the Fantastic Four series of films. One reason that Jessica achieved stardom at such an early age is that she is a typical all-American girl next door, so it’s fitting that the love of her life, other than her husband and three kids, is her American bulldog named Bowie. Bowie has a smile as wide as his owner’s, but just don’t say to Jessica ‘are American bulldogs pit bulls‘ or she might become the ‘invisible woman’ to you. American bulldogs are a breed of their very own, just as Jessica Alba is a class apart in the worlds of acting and business.

Paris Hilton And Tinkerbell

Paris Hilton has always been famous for both her style and exuberance and one very visual representation of this brand was her pet chihuahua Tinkerbell that she often carried around in a designer handbag. Tinkerbell is now running free at the rainbow bridge, but Paris’ love of pet dogs shows no signs of diminishing. Estimates say that she may have up to thirty dogs, and one that we certainly know about is Tinkerbell’s successor, a new chihuahua called Peter Pan. Paris hit the headlines again recently by revealing she had a two-story luxury mansion built especially for her dogs. It has everything a dog could want and some that they don’t, including a crystal chandelier.

Lady Gaga And Asia

Lady Gaga isn’t the only one going gaga about her cute French bulldog Asia. Like its owner, Asia isn’t camera or publicity shy and often features in Instagram pictures alongside its hit-making owner. It’s estimated that Lady Gaga has a fortune of around $275 million and growing, and she isn’t afraid to lavish money on her beloved puppy. Asia is often seen bedecked in jeweled necklaces or wearing the very latest sunglasses, and so popular have her appearances become that she has now been given her own officially verified social media accounts and has appeared on the front of style magazines in her own right.

There’s no doubt that Jessica Alba, Paris Hilton, and Lady Gaga all love their dogs, but they’re also smart enough to realize that they can use their dogs to boost their media profiles and their own personal brands. Finding the right IT solutions and social media presence can have a similar effect for businesses in all sectors, and you don’t have to buy dog biscuits for your website.

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