Service can make or break a company. Almost four out of every five companies seem to claim they offer “superior customer service.” Only about eight percent of customers agreed with them. Poor customer experiences result in an estimated $83 billion loss in sales. Consumers don’t mind paying more for better service—in fact, 86 percent will do so. Offering good customer service, especially when the majority of companies aren’t doing it right, can be a competitive advantage that increases sales and customer loyalty.
“The person who helped me was nice.” “They did not pass me around.” “The problem was resolved quickly.” Companies should strive to generate these types of comments from their customer base. In order to do so, however, companies need to have happy, efficient employees who genuinely care about the issues of customers. Companies need to ensure that information is mobile for their employees.
To learn more, check out the infographic below!