Online use and culture have been ripe markets for Jeff Bazos, the CEO of Amazon and leader in computing technology. His profitable ideas run the gamut of massive digital bookstores, online shopping revolutions, space travel, and many others.

Keeping people on their toes, Jeff cultivates internet usage ideas that may last for decades, if not centuries. As Amazon surpasses $60 billion in annual revenue from its comprehensive marketplace, tech leaders are continually looking to Jeff for new ideas. He is adamant about trying new things, from salvaging parts of the Apollo 11 from the ocean to reinventing online retail.

Online marketplaces

The early roots of Amazon.com’s enormous selection can be traced back to a small concept and a tiny garage in Bellevue, Seattle. A small team of coders and businessmen joined Bazos, who dreamed of creating an online book sales website. They quickly became an early example of what was possible with distribution databases. Amazon.com rarely stored inventory in house, rather, they connected with book distributors that held inventory, the shipped directly to the consumer. This allowed Amazon to list thousands of books with varying ship dates, rather than limit them to physical inventory. Soon, Amazon was encompassing a wide variety of product, partnering with other vendors to list their retail items.

Endless digital content

The economics of the Kindle have puzzled many observers, but Bazos remains clear in his purpose: digital content sales drive the industry, not device sales. Similar to his early dreams of bookselling, Bazos has created one of the most comprehensive and robust online media storefronts in the world, all revolving around the Kindle. The device has fluctuated in price, sometimes dropping well below its production costs. However, Bazos sees the Kindle as a gateway for people to view endless streams of video, textual, and graphic content.

VPS Hosting and Cloud Computing

Another industry Bazos has broken into is helping companies run their own businesses. As he learned with Amazon, companies often require computing solutions that quickly scale to their needs. Virtual private servers and computers allow businesses to connect to superior solid-state drives, robust servers, and higher-end processing from any computer. This means a user can harness the power of very expensive hardware remotely, from any consumer computer. This allows businesses to cut technology costs, since they do not have to invest their money in purchasing the actual equipment. Affordable cloud computing expands the idea of VPS hosting, allowing tasks to be distributed over a number of cloud machines.