Being a Technologist, and having a young daughter – I obviously gravitated to the press release when I saw this – Mattel has announced the latest in the Barbie I Can Be series – the Computer Engineer doll.

From Mattel’s description:

Barbie® I Can Be…™ dolls and accessories empower girls to play out different roles and “try on” fabulous careers, including computer engineer, the first Barbie® profession chosen by popular vote! Always a reflection of the times, this digital diva engineers the perfect geek-chic look, with hot pink accessories and sleek gadgets to match. The inspiring set also comes with a special code that unlocks career-themed content online, for even more digital play (how fitting)!

Dressed in a funky tee with binary code design
Comes with cell phone headset, laptop bag, and pink laptop
Special code inside each package unlocks career-themed content online
Perfect for gadget girls

Good stuff Mattel – where the gadget girls at ?

This doll will be $12.99 and is available for pre-order now, and will be available for shipping around December 15, 2010. You can reserve yours at Amazon at the following links:



  • Sweet!! I love this doll and will pre-order one now for my little girl who will be arriving near the release date for that Barbie 😀

  • Too good! I have 5 granddaughters and will order one for each of them. Need to make sure they understand the importance of technology!

  • Sweet!! I love this doll and will pre-order one now for my little girl who will be arriving near the release date for that Barbie 😀

  • Too good! I have 5 granddaughters and will order one for each of them. Need to make sure they understand the importance of technology!

  • Emmi134

    Thats a nice way of influencing your kids to be one of themm….Too good for a creativity. http://www.thetechmagnet.net