Comcast Still Gunning For NBC

Comcast | NBCIf this deal goes through this would seriously make Concast the big dog in town !

As I’m sure you all are aware, Comcast has made an offer to General Electric for NBC Universal. There are still some hurdles that need to be overcome, like the FCC and FTC to name a couple.

In an effort to sweeten the deal even more Comcast, as of yesterday, has said  it would increase local and children’s programming and offer rivals access to NBC television stations on fair terms.

The commitments “were designed to show our good faith,” in anticipating concerns “we knew would be present,” said Executive Vice President David Cohen in an interview in Bloomberg’s Washington office. The list “was not our last and best offer as to what we’re prepared to do to get the transaction done,” Cohen said.

Comcast and General Electric “are very confident that the deal gets approved,” he said.

At the end of the day and should all the stars align perfectly Comcast will merge cable channels worth $7.25 billion with the NBC Universal assets, valued at $30 billion, the companies said yesterday. Comcast will also pay GE $6.5 billion in cash. The cable operator will own 51 percent of the new entity.

Comcast Chief Executive Officer Brian Roberts is likely to testify before Congress as the deal undergoes scrutiny in Washington, Cohen said. It is to be vetted by the Federal Communications Commission and either the Justice Department or the Federal Trade Commission. [via]

Anyone got any concerns about this probable merger? Are you Comcast subscribers?

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James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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