Instant coffee at Starbucks

Coffee is for Closers
Image by THE Tech Scoop via Flickr

Starbucks is planning to revolutionize the world again. Come next week they will launch their instant coffee selections.

The company plans to unveil its Via soluble coffee product on Tuesday and said it would soon send samples to stores.

The company says Via replicates the taste of Starbucks coffee in instant form and will be available next month after more than 20 years in development.

So….I’m a fan of good coffee. I’m a coffee card holder at Starbucks as well (got that fancy Black Star Card), I’m wondering about this instant thing though. I’ll try it and will update this post with my impression. I just hope it doesn’t end up tasting like that old school Sanka stuff !!

Any of you planning to give the instant stuff a shot ?

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James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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