INFOtainment

Miller 1 second Super Bowl Commercials

The Miller High Life folks had an interesting concept regarding Super Bowl advertising this year; instead of spending millions of dollars for 60 seconds, they thought they’d make a more lasting impression on the American consumer by showing a single 1 second commercial.

With all the alternative promotion they’re getting (like this post I’m writing), I’d have to say Miller has succeeded in their efforts.

Check the videos below for the spots that didn’t make the game.


James Hicks

James is the Founder and Editor-in-Chief of HicksNewMedia, a Digital Publishing and Technology Consulting team providing effective and relevant solutions to individuals and businesses looking to more effective utilize the social interweb. Follow him on Twitter and on Facebook.

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